Everyone has to be a sales person

Is it me ? , or has this concept of outward facing management focus been around for a long time.

I mean by this that , especially in difficult trading circumstances , everyone has to think about customers and drive their behaviour accordingly

I see so many organisations who have fantastic sales personnel but never visit people in the business or communicate the challenges , other than the occasional e mail.

Where did the great drive of 70'S and 80'S to get people to be 360 degree re customer service? Instead we are more focused on silo organisations , mainly in the hope that makes us efficient.

There has never been a more important time to change habits profoundly , to set measures and apply management processes that ensures the revenue source is protected to the maximum.Customer Service is the only real measure and it is simply to apply.

Sales is not just for the sales team , the delivery of the order involves everyone in the organisation.